Cartoon Tuesday: Cycling = Healthy, Pt. 2

Here’s another installment in the "cycling is good for you" series, this time from New York insurer Emblem Health. In this animated ad, a Brooklyn bike commuter pedals across a bridge toward Manhattan, explaining that cycling affords him the same freedom he enjoys from his health care coverage. And to further identify with the target demo, there’s even a little modal conflict at the end.

Video via YouTube


NYMTC Brown Bag Seminar: Promoting Safe Walking and Cycling to Improve Public Health: Lessons from Europe

The New York Metropolitan Transportation Council presents … Promoting Walking and Cycling to Improve Public Health: Lessons from Europe Remarks by Dr. John Pucher, Bloustein School of Planning and Public Policy, Rutgers University Prof. Pucher will examine a range of public health impacts of our urban transport systems. He argues that the current car-dependence of […]

More Evidence That Helmet Laws Don’t Work

If you want to increase cycling safety in your city, drop the helmet law and focus on getting more people– particularly women — on bikes, with street designs that offer separation from vehicle traffic. That’s the finding of a new study by researchers at the University of British Columbia [PDF] evaluating safety outcomes for cyclists across Canadian […]

Moving Beyond the Automobile: Bicycling

In the second chapter of Streetfilms’ Moving Beyond the Automobile series, we’re taking a look at bicycling. The benefits of cycling are simple: It helps reduce congestion, meet sustainability goals, and improve public health. With Portland leading the way, many American cities have seen the share of people biking to work rise substantially in recent […]