Today was International Walk to School Day, and according to this Audi commercial, if you participated you're a big loser.
In all seriousness, this has to be one of the most obnoxious spots we've featured on Streetsblog. Basically, per Audi: If you take transit, you're a glutton for punishment; if you ride a bike, you're a hapless weenie.
But Audi owners? They're just like you: "trying to do their part" for the environment. Only they do it by driving a $30,000, fossil fuel-burning, CO2-emitting private automobile. Though it is "clean diesel" -- you can pretty much drink that stuff, right?
And judging by how the A3 is portrayed zipping along a curvy mountain road, leaving lesser vehicles in its wake, you'd best stay out of the way while Audi drivers go about saving the planet. Weenie.