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StreetFilms: LOOKing to Make Cycling Safer in NYC

Last week, the LOOK campaign, which aims to prevent collisions between motorists and
cyclists by educating the public about bicycle safety
, was launched in Union Square. In an unprecedented collaboration, the NYC Bicycle Coalition, the City Departments of Transportation, Health & Police, the NYC Taxi and Limousine Commission, the Triple AAA, and the Office of the Public Advocate all endorsed the campaign.

StreetFilms Nick Whitaker covered last Tuesday’s press conference at Union Square.

Photo of Jason Varone
Jason Varone battles the streets everyday during a 9 mile commute on his bicycle from downtown Brooklyn to the Upper East Side. In addition to his efforts on Streetsblog, he is an artist making work related to the environment and technology. Examples of his work can be found at www.varonearts.org.

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