Campaign Enlists Comedians to Curb Reckless Teen Driving

The Ad Council has some new material in its campaign aimed at teenage drivers. In these spots, a comedic actor (Fred Willard in the ad above) in the backseat of a car with three teens cajoles or threatens the driver into slowing down or minding the road. The gist of the campaign, corresponding with the title of its web site, is "speak up or else" — a name perhaps more suited to hard-hitting PSAs from overseas.

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The Weekly Carnage

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The Weekly Carnage is a Friday round-up of motor vehicle violence across the five boroughs and beyond. For more on the origins and purpose of this column, please read About the Weekly Carnage. Fatal Crashes (2 killed this week, 41 this year, 4 drivers charged*) Jackson Heights: Drivers Collide, Kill 82-Year-Old Pedestrian Margaret Choborka; No […]

Today’s Headlines

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EPA: Cuomo Administration Jumped the Gun With Tappan Zee Bridge Loan (LoHud) Keith Wright Presses Court to Reinstate License of His Top Staffer After DWI Arrest (Post) Cement Truck Driver Runs Over Cyclist, Crushes Her Legs in East Williamsburg (Gothamist) Driver Seriously Injures Woman in Williamsburg; Witness Says Driver Was Turned Around (WABC) Hit-and-Run Motorcyclist […]

DOT’s Newest Bike/Ped Safety Campaign: “Heads Up”

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“Heads Up.” That’s the Department of Transportation’s newest message for cyclists and pedestrians, which will appear on six billboards, 300 bus shelters and 250,000 coffee cup sleeves around the city. The new campaign marks a more positive tone than DOT’s “Don’t Be A Jerk” campaign, which many cyclists felt unfairly stigmatized bike riders. It’s also […]

DOT’s New Safety Ads: “Look” Doesn’t Flinch

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DOT today announced a new slate of public service announcements for its "Look" cyclist safety campaign. As demonstrated in this TV ad, the spots are more graphic — i.e. more realistic — than the previous line-up (though those ads are currently running online as well), and are reminiscent of PSAs we’ve seen from abroad. Reads […]